Annie Sino-German Consulting
Annie Thing Is Possible.
Once a door girl at a five-star hotel in China, now bridging business and culture between Germany and China — proving that anything is possible.
Empowering Sino-German collaboration — turning vision into action.
Between Germany and China, I work with companies, institutions, and organizations to build sustainable bridges across markets and sectors — from automotive and healthcare to education and technology — turning challenges into new possibilities.
01.
Strategic
Advisory
Advise leaders on market entry, positioning, and cross-cultural transformation—from strategy to execution.
02.
Business Development
Provide project- or day-based BD support to build pipeline, partnerships, and revenue growth.
03.
Partnership Facilitation
Connect and align organizations to enable Sino-German collaborations, negotiations, and joint initiatives.
04.
Global Talent Network
Link companies, institutions and organizations with international talent and students to strengthen cross-cultural teams.
Core Values & Vision
True collaboration begins with trust, understanding, and openness. Guided by these values, I support clients in achieving sustainable impact and meaningful innovation in a global environment.
Trust
Authenticity, transparency, and professionalism — the foundation of lasting collaboration.
Insight
Through cross-industry and cross-cultural understanding, we uncover opportunities behind challenges.
Connection
Connecting people, businesses, and cultures — turning differences into drivers of innovation.
Growth
Empowering clients to transform insights into lasting impact and measurable progress.
About me
I like to ask “why”, but I like to ask “why not” even more — new possibilities begin where boundaries end.
Where curiosity meets courage, I turn “why not” into work that moves markets.
I’m a Sino-German strategic consultant and independent business developer based in Munich, with over 20 years of experience across automotive, aviation, consulting and hospitality. My work bridges strategy and execution — helping companies and institutions navigate complexity, gain clarity, and achieve tangible results. Where strategy meets culture, new possibilities begin.
